![]() Regulars We also run a series of regular columns covering specific topics in more depth: Road Worrier Technology advice and real-world tips for travellers. (If you want to access the US site, you can go to us./.) Our tips are sorted into seven main categories - Communicate, Design, Fix, Money, Organise, Travel and Work - and tagged so they’re easy to browse and locate. Lifehacker Australia runs all the best tips and posts from the US, eliminating the ones that are irrelevant for Aussies and adding our own daily helping of tips and tricks with an Australian focus. We provide tips for technology and for life which you can use to make yourself more productive, with an emphasis on free software and tools you can put to use online. RSS | Twitter | Facebook Part technology guide, part productivity tool, Lifehacker helps you organise your workday and maximise your playtime. About h1 Email tips or questions to the: Lifehacker Tips Box Phone: +61 2 8667 5444 How to contact our team.If you want to keep learning about all things booze, check out this delish whiskey cocktail recipe we wrote up for you here. But in most cases, really, you’re basically drinking a fancy (and naturally flavoured) vodka soda. If you take a peek at the range of seltzers around, you’ll see that some state they’re made with a “malt alcohol base” (White Claw) or a “grain-free alcohol base” and so on. He specified that Splash Vodka seltzers are 4.5% alcohol “meaning that 4.5% of our beverages is made of grained based vodka and the remainder is sparkling soda water and natural flavours – and that’s it!” ![]() So, long story short, a hard seltzer is spiked with vodka (alcohol).” Splash Vodka/Image supplied The alcohol percentage of seltzers currently available in the Australian market range from 3.5% up to 8%. Once pure alcohol is watered down to 60% it can then be considered Vodka. “The brewing process begins with pure alcohol which is then watered down to the preferred alcohol percentage that the brand would like to go to market with. “A seltzer is simply soda water, alcohol and natural flavourings,” he shared with me. Jeff Gobbels, co-founder of Aussie hard seltzer brand, Splash Vodka expanded on this point: “White Claw Hard Seltzer is made with sparkling water, triple-distilled spirit and a hint of fruit flavour.” I did some digging in this area and what I found was that “true” hard seltzers are usually made with diluted pure alcohol. But what alcohol are these seltzers made with? Many are gluten-free and vegan friendly because of their simple makeup. And while they taste innocent, be warned that they usually sit at around the 4 – 5 per cent alcohol range. The drink is essentially boozy sparkling water, flavoured naturally.īrands like White Claw, FELLR, Great White Hard Seltzer, Saintly, Sunly Seltzer (the list goes on) are slinging the refreshing drink in Australia ( Dan Murphy’s stocks a bunch now). ![]() There are loads of different brands selling spiked seltzer now, but the general idea is always the same. Corona has a rich history and authentic Mexican heritage, and we are filing this lawsuit to protect our rights to this iconic brand," a spokesperson for Grupo Modelo told Yahoo Finance in an emailed statement.If you’re not familiar with these babies yet, allow me to introduce you. We never agreed that Constellation could use our Corona name for products such as hard seltzer. Constellation’s newest product in the US – Corona Hard Seltzer – improperly uses our Corona name for a spiked sparkling water featuring flavors like cherry and blackberry lime. In 2013, we authorized Constellation to use our “Corona” name and trademark in the United States for the sale of Mexican cerveza. “We created the Corona brand in Mexico City over 90 years ago and have carefully cultivated it since that time. Anheuser-Busch kept the rights to Corona and other Modelo-owned brands in Mexico and other international locations. ![]() ![]() business to Constellation Brands to satisfy regulators. The Mexican arm of Anheuser-Busch filed a lawsuit in mid-February claiming breach of contract on the use of Corona on a non-beer product.Īs part of Anheuser-Busch's acquisition of Grupo Modelo in 2013, it sold Grupo Modelo's U.S. The company has recently launched new flavors and plans to spend millions this year to market the brand in the red-hot hard seltzer space.īut Anheuser-Busch is trying to squash those efforts just as it tries to gain traction with the new Bud Light hard seltzer. Constellation Brands launched Corona hard seltzer last year and has quickly gained 3% market share, according to data from Guggenheim analyst Lauren Grandet. (Photo by Smith Collection/Gado/Getty Images)Īt stake is the future of Corona hard seltzer. Close-up of packages of Corona brand hard seltzer, an alcoholic seltzer water drink, on store shelves in San Ramon, California, July, 2020. ![]()
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